I’ve started playing around with a social network called del.icio.us. If you haven’t heard of it, in short it’s a website that allows it’s members to share web bookmarks with the world.

You add your favorite bookmarks to the site so you can access them from any computer, but you also allow others to view your bookmarks. That’s not the thing that impresses me so much becuase there are other websites that offer that (like bookmarks.yahoo.com, furl.net, etc).

What makes del.icio.us even more social is that you “tag” each site. It’s like assigning a category to it. If that category is already in use (like “blog“) you can view all the websites tagged as “blog”. And just like all new web technologies, you can subscribe to all sorts of RSS feeds from the site.

BTW, here’s mine though there’s not much there yet.

So all this got me thinking…you could bookmark all sorts of evangelistic websites and tag them so they would show up in other tag lists. For example, if you have a web ministry for college students, you could tag it as “college” “issues” “relevant” etc. The idea is that you could conceivably tag the website with all your keywords. It’s almost like del.icio.us is a social search engine or directory being built by us.

For more on tagging, this article from the Seattle Times is a must-read: E-conomy: New game of tagging may be “it”

Of course you wouldn’t want to spam it, but could this be a new opportunity for effective marketing ministry?