Oh boy! Google released Personalized Search and I didn’t think much about it.

Then I read Andy’s post called Goodbye Algorithm Chasing, Hello Google Personalized Search:

As the search engines start crossing over to different platforms, add local results and personalize the SERPS, traditional SEO will no longer be about PageRank, Hilltop or any other algo. Instead, it will be more about marketing, copy, branding and usability. Are you ready for a new era of SEO?

Now this is going to be interesting!