The Campus Ministry of Campus Crusade for Christ is notorious for using cryptic marketing on campus to create a buzz for an up-coming event.
Seems there’s speculation CCC at UW is up to it again. I don’t know if it’s true or not, but I wonder…what are your thoughts on such marketing strategies?
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It appears that this clever campaign is for a diversity group, according to this post at the Student Life Center. Still, though, these sorts of ads work really well in the college environment.