Interesting report from CNN.com - Apple surpasses beer on college campuses.

Apple Computer Inc.’s iconic iPod music player surpassed beer drinking as the most “in” thing among undergraduate college students…The only other time beer was temporarily dethroned in the 18 years of the survey was in 1997 — by the Internet.

Here’s another interesting little factoid from the article, almost overlooked:

This year, drinking beer and Facebook.com, a social networking Web site, were tied for second most popular, with 71 percent of the students identifying them as “in.”

So the two times beer has been “dethroned” was because of the internet and iPods meanwhile social networking site Facebook is in the running. What I think this mostly tells me is that we do have a foot in the door for ministry opportunities. Just beware of drunk college students on Facebook listening to their iPods!

Full Disclosure: I just got in Facebook and like it better than MySpace. Still working on getting an iPod. And right now, I’m allergic to beer.